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The package shipping industry is dominated by a few large competitors: us postal service, FedEx, and ups. this is an example of Pure competition.
What is a pull based strategy?
Pull strategy is inventory management that reacts in real time to current consumer demand. Push strategy, which creates inventory ahead of anticipated consumer demand based on projections, seasonal demand planning, and historical trends, is frequently contrasted with it.
A technique of marketing in which a business invests time and money to promote products to customers directly in the hopes that they will desire to purchase them: Using a pull technique necessitates thorough market understanding.
The goal of the pull marketing strategy is to increase the number of consumers who want to purchase a specific good. To encourage stores to stock a product, it frequently involves persuading a buyer to actively seek it out.
To know more about pull based strategy, refer:
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