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Stephen battista argues that public relations should help under armour to convince customers that the company has a new kind of sports apparel. one way that public relations differs from other kinds of marketing communications is that it substitutes the term ________ for target market.

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SeoJoon15

Based on the scenario above, the correct answer is public. It is because the public is the term being used by having to denote any of the board groups of the people by which the organization should establish and to be able to manage the relations with.