We Choose to Go to the Moon:” How does the author directly appeal to the audience? Question 8 options: a) He notes how the space program will benefit a college known for its scientific research, as well as the jobs that have been created by the space industry. b) He details how tourism in the city will grow since many of the space missions will be launched there. c) He compliments the Soviets efforts to launch their own space program. d) He suggests that astronauts are the new space cowboys.