Answer: a. Product or service with better features or functions.
d. Rareness factor, meaning that competitors cannot offer the same set of values to this customer
Explanation:
Sustainable Competitive Advantage refers to the quality that a company has of being able to stay ahead of it's competitors in the long term.
The main way to do this is Value creation. The company has to give to the consumer, something that the consumer will value and keep coming back for.
One of those ways is to give consumers a better product with better features and functions. This will enable consumers to associate high quality products with a company leading to them having a better market share.
Another way is the RARENESS FACTOR. Offering a product or something in that product that consumers consider rare will create value for the company because rare things are often sought after.
If a Company's products are considered rare, consumers will value them more.
Sustainable competitive advantage is influenced by:
According to the given question, we are asked to state the various factors which are part of the influence of sustainable competitive advantage in a market system.
As a result of this, we can see that sustainable competitive advantage is influenced by various factors of which the good features of a product and the rareness factor also contributes in a huge part. This is because it helps to set apart the quality of the company from others.
Therefore, the correct answers are options A and D
Read more here:
https://brainly.com/question/14486110
