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Laelle Inc. is a company that sells apparel for women. It recently shut down its physical store and is operating as a completely app-based store now. The app allows users to access the store’s products anytime and anywhere using their cell phones, and it also has features that allow users to compare the prices of similar products across different online stores. This scenario exemplifies:

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sandlee09

Answer:

Mobile Commerce

Explanation:

According to my research on different business strategies, I can say that based on the information provided within the question this scenario exemplifies Mobile Commerce. This term refers to operating a business completely through interconnected mobile devices such as laptop's , phones, tablets etc. This gives the Business the freedom to work from anywhere and still reach a wider audience.

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