Question 1 Koon's is a leading instant noodle producer in Malaysia. In recent years, the company has experienced a rapid growth from international sales. Its products are now producing in Malaysia, Poland and North America and selling in 20 countries across Asia, Europe and North America. The success comes from its product localization, where it varies its instant noodle in ingredients, favours and packaging for buyers in different countries. Currently, Koon's would explore the untapped market in South Africa. (a) Identify and explain any THREE pressures for local responsiveness. Illustrate each pressure with an example from Koon's case. (12 marks) (b) Identify and explain any THREE foreign market entry strategies that Koon's could adopt to enter the South Africa market. Illustrate each strategy with an example from Koon's case. (12 marks) (c) International human resource management is more complex than domestic human resource management. Explain any THREE factors that drive this complexity to Koon's with an example for each factor from Koon's case.